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↗Digital operations
Keeping websites, campaigns, content, and day-to-day systems moving with reliable structure and follow-through.
webcontentdelivery
systems online · available for opportunities
Digital operations that run cleaner, faster, smarter.
I improve the systems behind the work — websites, CRM organization, marketing workflows, and AI-assisted processes that hold up under real operating pressure.
~/mako — zsh
$ ▌
- Focus
- Operations & workflows
- Experience
- 2020 — Present
- Approach
- Structured · practical
- Location
- Philippines · Remote
[01] capabilities
The systems behind good work.
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02
↗Workflow optimization
Turning repetitive or unclear processes into documented, efficient workflows teams can actually use.
codexautomationzapier
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↗Marketing operations
Coordinating campaign assets, publishing calendars, email preparation, and cross-channel execution.
campaignsemailsocial
04
↗CRM administration
Maintaining accurate client records, task visibility, project tracking, and cleaner operational data.
hubspotrecordstracking
05
↗Website development
End-to-end website work — content updates and ongoing maintenance through UI/UX, front-end builds, vibe-coding, and AI-assisted delivery.
wordpressfront-endqaui uxvibe codingai coding
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↗AI-assisted workflows
Applying AI to research, content preparation, routine updates, and repeatable operational tasks.
gptclauderesearch
[02] selected work
Work that keeps businesses moving.
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[01]
Chivari
Digital Operations Specialist · operations / crm / web
Supporting the systems behind client delivery across web, CRM, programming workflows, and marketing production.
- ›Website updates, front-end content implementation, and ongoing maintenance.
- ›CRM task management, client records, project tracking, workflow organization.
- ›Feature implementation, testing, debugging, and deployment preparation.
- ›AI-assisted internal workflows that reduce repetitive admin tasks.
2022 — Present
visit ↗[02]
Florida Web
Social Media Manager / Content Writer · editorial / campaigns / process
Running repeatable content and campaign operations for a community-focused digital publication.
- ›Publish news content and coordinate weekly sponsored campaigns.
- ›Organize email marketing preparation and recurring social responsibilities.
- ›AI-assisted research, ideation, and content preparation.
- ›Improve internal workflows to reduce repetitive production work.
2022 — Present
visit ↗[03]
Horsemen Streetwear
Creative Department Consultant · production / brand systems
Connected brand strategy, asset production, social content, and supplier coordination into one delivery process.
- ›Produced campaign-ready creative for sales-focused social content.
- ›Oversaw design handoffs through manufacturer and client communication.
- ›Applied brand principles consistently across production requirements.
- ›AI-assisted research and copy ideation while protecting brand identity.
2020 — 2025
visit ↗[04]
Swiss Perpetual
Web Designer / Social Media Manager · layout / ui ux / front end / backend admin
Built and maintained a luxury e-commerce storefront end to end — layout, interface, and the admin side behind it.
- ›Built the website layout and UI/UX for product and landing pages.
- ›Handled front-end implementation and responsive polish.
- ›Managed the backend admin: catalog, inventory data, and order settings.
- ›Ran social publishing, promotional assets, and visual storytelling.
2023 — 2024
visit ↗[03] commissions
Graphic Designer at Heart
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[04] experience
A cross-functional path.
2022 — Present
Chivari
Digital Operations Specialist
2022 — Present
Florida Web
Social Media Manager / Content Writer
2020 — 2025
Horsemen Streetwear
Creative Department Consultant
2023 — 2024
Swiss Perpetual
Web Designer / Social Media Manager
2023 — 2024
Arcana Lounge
Graphic Artist · Project Basis
[05] toolbox
Platforms I work with.
A practical toolkit spanning operations, marketing, websites, automation, design, and collaboration.
Design / creative
Adobe PhotoshopAdobe IllustratorCanvaFigma
Web / publishing
WordPressWebflow
Social / advertising
Meta Business SuiteHootsuiteSocialPilotGoogle AdsPearl Diver
Email / marketing
MailchimpKlaviyoHubSpot
AI
ChatGPTClaudeGeminiLovable
Office / organization
Microsoft OfficeExcelGoogle WorkspaceGoogle SheetsAirtableNotion
Work operations
monday.comZoho
Automation
ZapierMake
Education
Far Eastern University
BS Architecture · 2013—2014
BSEd, Secondary Education · General Sciences · 2014—2019
Developer note:
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[06] working with me
Working with the DREAM
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[01]
SHOW ME ONCE.
One proper run-through is usually all I need. I learn the work, map the process, and take it from there.
[02]
NO HAND-HOLDING.
Once I understand the operation, expect little to no supervision. No constant check-ins. No chasing.
[03]
I DOCUMENT EVERYTHING.
I build a mental map of how the operation works, then put it on paper so the process isn't living inside someone's head.
[04]
I IMPROVE WHAT I INHERIT.
I learn the existing system before changing it. Once I understand how and why it works, I look for anything that can be improved.
[05]
EXPECT AUTOMATION.
If something is repetitive and can be automated without hurting the work, expect me to find a way.
[06]
ON TIME MEANS ON TIME.
I keep track of my work and deliver when I said I would. You shouldn't need to ask me where something is.
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[07] video introduction
Here's my video introduction.
[08] contact