+digital operations+workflow optimization+marketing ops+crm administration+website development+ai-assisted workflows+digital operations+workflow optimization+marketing ops+crm administration+website development+ai-assisted workflows

systems online · available for opportunities

Digital operations that run cleaner, faster, smarter.

I improve the systems behind the work — websites, CRM organization, marketing workflows, and AI-assisted processes that hold up under real operating pressure.

~/mako — zsh

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Focus
Operations & workflows
Experience
2020 — Present
Approach
Structured · practical
Location
Philippines · Remote

[01] capabilities

The systems behind good work.

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01

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Digital operations

Keeping websites, campaigns, content, and day-to-day systems moving with reliable structure and follow-through.

webcontentdelivery

02

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Workflow optimization

Turning repetitive or unclear processes into documented, efficient workflows teams can actually use.

codexautomationzapier

03

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Marketing operations

Coordinating campaign assets, publishing calendars, email preparation, and cross-channel execution.

campaignsemailsocial

04

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CRM administration

Maintaining accurate client records, task visibility, project tracking, and cleaner operational data.

hubspotrecordstracking

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Website development

Building complete websites from front-end to back-end — custom UI/UX, admin panels, content management, analytics dashboards, automation, and deployment.

FULL-STACKUI/UXADMIN SYSTEMSANALYTICSAI-ASSISTED

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App development

Developing Windows desktop applications from concept to release — designing interfaces, defining system logic, automating workflows, and building in validation and quality control.

WINDOWSDESKTOP APPSWORKFLOW AUTOMATIONQA

07

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AI-assisted workflows

Applying AI to research, content preparation, routine updates, and repeatable operational tasks.

gptclauderesearch

[02] selected work

Work that keeps businesses moving.

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[01]

Chivari

Digital Operations Specialist · operations / crm / web

Supporting the systems behind client delivery across web, CRM, programming workflows, and marketing production.

  • ›Website updates, front-end content implementation, and ongoing maintenance.
  • ›CRM task management, client records, project tracking, workflow organization.
  • ›Feature implementation, testing, debugging, and deployment preparation.
  • ›AI-assisted internal workflows that reduce repetitive admin tasks.
email campaigns deployed
~2,000
email contacts audited & integrated
~500,000
automated SOPs
10

2022 — Present

visit ↗

[02]

Florida Web

Social Media Manager / Content Writer · editorial / campaigns / process

Running repeatable content and campaign operations for a community-focused digital publication.

  • ›Publish news content and coordinate weekly sponsored campaigns.
  • ›Organize email marketing preparation and recurring social responsibilities.
  • ›AI-assisted research, ideation, and content preparation.
  • ›Improve internal workflows to reduce repetitive production work.
articles published
~400
social media campaigns deployed
~2,000
overall impressions
~1,000,000
automated SOPs
3

2022 — Present

visit ↗

[03]

Horsemen Streetwear

Creative Department Consultant · production / brand systems / web design / ui ux / backend admin

Connected brand strategy, creative production, and supplier coordination with website design, UI/UX, and e-commerce backend administration.

  • ›Produced campaign-ready creative for sales-focused social content.
  • ›Oversaw design handoffs through manufacturer and client communication.
  • ›Applied brand principles consistently across production requirements.
  • ›AI-assisted research and copy ideation while protecting brand identity.
  • ›Designed the website layout and UI/UX for the storefront, product pages, and shopping experience.
  • ›Managed the backend dashboard, payment setup, product listings, and catalog updates.
post impressions
~1,000,000
revenue from startup campaigns I worked on
~₱150,000

2020 — Present

visit ↗

[04]

Swiss Perpetual

Web Designer / Social Media Manager · layout / ui ux / front end / backend admin

Built and maintained a luxury e-commerce storefront end to end — layout, interface, and the admin side behind it.

  • ›Built the website layout and UI/UX for product and landing pages.
  • ›Handled front-end implementation and responsive polish.
  • ›Managed the backend admin: catalog, inventory data, and order settings.
  • ›Ran social publishing, promotional assets, and visual storytelling.
automated SOP
1

2023 — 2024

visit ↗

[03] programs I developed

Small tools built for real work.

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Auto-mate iconWeed Cropper iconBetterNotes+ iconScreenOff iconWav.form iconWeekmarks iconHandsFree icon
Auto-mate marketing: Your week. Less busywork. Illustrative UI.

[01] Windows weekly automation workspace

Deployed · Functional

Auto-mate

A native automation tool built to simplify the repetitive data preparation behind weekly marketing campaigns.

It brings Google Sheets imports, lead segmentation, CRM cleanup, tag generation, and screenshot-based contact counting into one interface.

Weed Cropper Store marketing: Crop once. Export many.

[02] Windows multi-crop workspace · Microsoft Store

Deployed · Functional

Weed Cropper

A Windows workspace that turns one artwork into multiple ready-to-use crops.

Open PSD, PDF, or image files, draw and snap crop blocks, reorder exports, and save numbered JPG or PNG files with filenames and alt text.

BetterNotes+ Store marketing: More control. Always on top.

[03] Windows desktop notes · Microsoft Store

Deployed · Functional

BetterNotes+

Independent desktop notes that keep reminders, tasks, and ideas visible above your other windows.

Pin, move, resize, and format each note your way. Find notes in a searchable dashboard, with automatic local saving and offline use.

ScreenOff Store marketing: One screen off. Everything else on.

[04] Windows monitor utility · Microsoft Store

Deployed · Functional

ScreenOff

Turn off a selected monitor with one click or Alt+Space while your PC and other displays keep running.

Built for multi-monitor Windows setups, with a display selector and system tray access. Monitor power control requires DDC/CI support.

wav.form Store marketing: Choose where your audio goes.

[05] Windows multi-audio selector · Microsoft Store

Deployed · Functional

Wav.form

Choose your audio sources and playback devices, then control each output independently.

Route inputs to your speakers or headphones, adjust output volume and EQ, and keep settings saved locally. All Windows audio uses a separate capture endpoint.

Weekmarks marketing: Your days. Your links. Your routine.

[06] Windows weekly bookmark launcher

Deployed · Functional

Weekmarks

Your week, one click away: a desktop launcher that organizes recurring work links by weekday.

Open a single website in your browser or launch a whole workflow group in its own window, using your existing browser profile and saved sessions.

HandsFree marketing: Lean back. Keep going.

[07] Windows mouse-only typing

Deployed · Functional

HandsFree

A Windows utility for mouse-only typing across apps.

Enable typing mode from the tray or with three quick Enter taps. A floating keyboard appears for supported text fields, and the app stays ready in the tray when turned off.

[04] commissions

Graphic Designer at Heart

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[01]

[02]

[03]

[04]

[05]

[06]

[05] experience

A cross-functional path.

2022 — Present

Chivari

Digital Operations Specialist

2022 — Present

Florida Web

Social Media Manager / Content Writer

2020 — Present

Horsemen Streetwear

Creative Department Consultant

2023 — 2024

Swiss Perpetual

Web Designer / Social Media Manager

2023 — 2024

Arcana Lounge

Graphic Artist · Project Basis

[06] toolbox

Platforms I work with.

A practical toolkit spanning operations, marketing, websites, automation, design, and collaboration.

Design / creative

Adobe PhotoshopAdobe IllustratorCanvaFigma

Web / publishing

WordPressWebflow

Social / advertising

Meta Business SuiteHootsuiteSocialPilotGoogle AdsPearl Diver

Email / marketing

MailchimpKlaviyoHubSpot

AI

ChatGPTClaudeGeminiLovable

Office / organization

Microsoft OfficeExcelGoogle WorkspaceGoogle SheetsAirtableNotion

Work operations

monday.comZoho

Automation

ZapierMake

Education

Far Eastern University

BS Architecture · 2013—2014

BSEd, Secondary Education · General Sciences · 2014—2019

Developer note:

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[07] working with me

Working with the DREAM

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[01]

SHOW ME ONCE.

One proper run-through is usually all I need. I learn the work, map the process, and take it from there.

[02]

NO HAND-HOLDING.

Once I understand the operation, expect little to no supervision. No constant check-ins. No chasing.

[03]

I DOCUMENT EVERYTHING.

I build a mental map of how the operation works, then put it on paper so the process isn't living inside someone's head.

[04]

I IMPROVE WHAT I INHERIT.

I learn the existing system before changing it. Once I understand how and why it works, I look for anything that can be improved.

[05]

EXPECT AUTOMATION.

If something is repetitive and can be automated without hurting the work, expect me to find a way.

[06]

ON TIME MEANS ON TIME.

I keep track of my work and deliver when I said I would. You shouldn't need to ask me where something is.

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[08] video introduction

Here's my video introduction.

[09] contact

Let's improve how the work gets done.

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